CURRICULUM VITAE / RÉSUMÉ

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Name: Catherine Lee
Mobile: Canada: 604 783 6580
Email: catlee1@gmail.com

Originating from an art background, supported by a Multimedia Degree and now with 9 years of commercial experience I am an innovative and ambitious designer looking for new challenges. I have worked with dynamic teams to develop cutting-edge designs according to brand and audience with a keen eye for detail and layout.

I have 5 years agency experience included in the range of work environments and broad ranging client base which has led to design of award winning websites as well as an esuperbrand. Along with the ability to create compelling conceptual work while working within the restrictions of the internet, I have excellent management skills, a good understanding of technical issues and remain cool under pressure.

Education
BSc(hons) Degree in MediaLab Arts 1993 - 1997
University of Plymouth

3 A levels Business Studies, Media Studies, Accounting
NESCOT ( North East Surrey College Of Technology), Ewell, Surrey

8 GCSE's Art (A), Maths, History, French, English Literature, English Language (B), Physics, Chemistry (C)
Convent of the Sacred Hearts, Epsom , Surrey

Employment

May 07 to date - Casting Workbook
Senior UI Designer / Information Architect
• Conceptualize consumer web sites and/or user interfaces
• Participate in all aspects of the user-centered design process
• Develop usability test plans and conduct the usability testing with users.
Latest work

Nov 2006 to Mar 2007 Deep Red Marketing
www.sales-i.com
whoosh air
www.iqubes.com

Aug 2004 – Oct 2006 – Haymarket Publishing Ltd
Digital Art Director

Roles
• Tasks include; advertorial, direct marketing and banner ad creation, new designs for magazines such as Stuff, Autocar
• Brainstorming with the team to come up with unique and attention grabbing ways to deliver information
• Managing Usability Testing, mentoring junior designers and freelancers
• Managing expectations of internal and external clients
• Responsible for managing and creating the front-end process for the online magazine sites that Haymarket publish.
• Directing and advising offline designers and creating brand guidelines for the web.
• Creating proposals, guidelines and documentation.

http://www.whatcar.com - awarding winning site, esuperbrand
http://www.autosport.com
http://www.stuffmagazine.co.uk

Sept 2003 to Aug 2004 - Advertising.com
Creative Services Manager, Europe

Achievements
• Implementing processes from scratch across Europe
• Management Training and workshops, attending online advertising seminars
• Trips to Estonia and Baltimore to liaise with offices for training and knowledge sharing
• Implementation of Project Management System

Roles
• Responsible for campaign management, online advertising and marketing, email delivery, direct marketing
• Specialising in CPA campaigns, producing creatives such as expandable banners and floating ads
• Analysing reports for campaigns working closely with the Delivery Managers to deliver solutions for online advertising
  
• Project and Process Management of workflow for 6 countries
• Creative direction, managing work with internal and external resource for development as well as creative
• EU Creative knowledge leader for Advertising.com

http://www.offerzoo.co.uk
http://demo.mediamenu.ee/advertising.com/

Aug 2000 - May 2002 - Realise Ltd
Art Director
I joined this Internet Solutions company as Head of Design for the London Office and took on the role as Creative manager in charge of the studio (html and design). I had a very client facing role including design consultancy and workshops. Part of my job was also communicating with the Edinburgh office and account manager to see projects through to completion. I had the responsibility of interviewing and leading production staff.

http://www.schroders.co.uk
http://www.allenovery.com

Jan 2000 - Aug 2000 - Citigate Lloyd Northover
Senior New Media Designer
Took on the role as project manager for many projects co-ordinating information and delegating workload to the team. Being Senior Designer I also was involved in art directing and mentoring junior designers and freelancers.
http://www.millennium.gov.uk

Aug 1997 - Jan 2000 - Soft Options Ltd
Lead Designer
Working in a new media agency as part of team of 10, I managed projects & liased with clients and management working to tight deadlines and challenging projects such as CD-ROM projects, Director presentations and using After Effects and Adobe Premiere for video.
http://www.cutty-sark.com
http://www.apple.com

Interests
I have a keen interest in travel and photography and like to get involved in charity work, In September 2006 I completed a 4 day hike through the Andes in South America to raise funds for the Diabetes Charity. I love new challenges and learning new skills whether its for work or just for fun.

Travelling has allowed me to work and broaden my skillset and knowledge of multimedia worldwide. I also have a passion for skiing and love to find new activities and adventures to explore. A few of my interests and adventures.

Freelance
I have freelanced in between jobs and whilst travelling I worked remotely with the UK and the US, I was based inWellington, New Zealand for 6 months on a working holiday visa. I have had the opportunity of freelancing with some of the top agencies such as Deepend, Pixel Park and Icon Media Lab.